Thursday, October 18, 2007

Today's Lesson: Verticality


Yep, it's a word. And it's right next to self-admonishment, which is basically making fun of yourself. In this case, the vehicle is this girl's hair while she ate a steak sammie at Portillos. Yum. The food, not the hair.

She smiled knowing her picture was being taken because she knew how, um, goofy she looked— that was the point, but no excuse for hair with this much verticality. But then again, she gets points for taking a seemingly crazy goal pretty much as far as she can.

Which is exactly what we're doing with this DonateYourCokeCodes project. Just trying to turn a promotion on its head and do something good with it.

So if you're crazy enough to want to help, and you have codes from 12/24-packs &/or 20oz'ers of Coke products to donate, aim high and send them to HelpAKid and we'll help some kid in need realize his or her dream. Even if it's making your hair stand up high enough to register on radar.

Thanks. And remember to keep smiling.

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